“i-China”计划招募:百万孵化资金+项目落地资源支持!

详细说明

-

千年瓷都中国德化以白瓷著称于世 

虽然德化现有陶瓷企业3000多家

但均主要依托于传统的手工工艺

在面临德化陶瓷产品

缺乏创新和文化特色

品牌单一、传统等问题

Dehua,capital of porcelain

Famous for white porcelain

More than 3000 ceramic enterprises

 Mainly based on traditional handicraft

    Dehua Ceramic products

Lack of innovation and cultural characteristics

Single brand, traditional and other issues



你知道中国德化的陶瓷

唯有创新才能走向国际

你想过拯救传统手工行业的idea

却又缺少助力?

你想拥有能孵化设计项目的平台

却又无从入手?

Only innovation can take ceramic 
of Dehua to the world
You want to save the idea 
of traditional handicraft industry
But lack of help?
You want to have a platform 
to incubate design projects
But there's no way to start?



2020海峡两岸青年陶瓷创客

"i-China"招募计划

新设计/新品牌/新未来

2020 cross strait young ceramic maker
"I-China" recruitment plan
New Design / New Brand / New Future


它可以为渴望更好未来的你

提供绝佳平台和政策支持!

For you who yearn for a better future
Excellent platform and policy support!


项目孵化

+

百万孵化金支持

+

项目发展资源支持

提供make a change 的机会!

Project incubation
+
million incubation funds support
+
project development resource support
Make a change!





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/ "i-China"招募计划 /

/About "i-China" recruitment plan/


海峡两岸青年陶瓷创客“i-China”计划依托德化完整的陶瓷产业链优势,孵化一批新消费品牌、设计师品牌、定制化品牌等,满足消费者多元化、个性化、差异化的需求,提升德化陶瓷品牌的影响力,助力德化陶瓷产业在国际上打出知名度。

"i-China”project for cross-strait young ceramic maker relying on the advantages of Dehua's complete ceramic industry chain, we will incubate a number of new consumer brands, designer brands, customized brands, etc. to meet the needs of diversified, personalized and differentiated consumers, enhance the influence of Dehua ceramic brand, and for promoting the global reputation of Dehua ceramic industry.


2020年3月10日,“i-China”计划项目申请通道正式开启,申请者可以以个人或团队的形式在线提交申请。

On March 10, 2020, the application channel of "i-China" project was officially opened, and applicants can submit applications online in the form of individuals or teams.


2020年3月10日-5月20日,由专家评审团通过申请者提交的材料选出12-16个优秀项目,并到德化进行现场路演。

From March 10 to May 20, 2020, the expert review panel selects 12-16 excellent projects through the materials submitted by the applicants, and conducts on-site roadshows in Dehua.


2020年5月及后期,选出的优秀项目将进行项目孵化,包括团队建设、研究调研、方案执行及商业化等阶段。

In May and later 2020, the selected excellent projects will be incubated, including team building,research,scheme implementation and commercialization.




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/ 如何报名“i-China”计划 /

/ How to sign up for “i-China”project /


报名指南|“i-China”计划邀您同来“zao”瓷!

▲阅读上方文章了解报名指南

▲Click on the bule for 

the registration guide 


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/ 我们希望你的项目具备 /

/ You needs /


·品牌性:有吸引力的品牌故事和清晰的品牌价值思考。

·Brand: attractive brand story and clear brand value thinking.


·团队性:基于对项目的研究,团队应有设计人员、推广人员、管理人员,具有一定的行业经验、视野、执行力、配合默契度。

·Teamwork: Based on the research of the project, the team should have designers, promoters and managers, with certain industry experience, vision, execution and cooperation.


·市场性:基于消费者的需求,解决消费者的痛点和个性化需求,市场定位明确。

·Marketability: Based on the needs of consumers, solve the pain points and personalized needs of consumers, with clear market positioning



·落地性:充分了解陶瓷工艺和材料,在满足创新的需求上同时可落地生产。

·Landing: fully understand ceramic technology and materials, and can be landing production at the same time to meet the demand of innovation





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/ 你 将 会 收 获 /

/ You will reap / 


·百万经费扶持▼

·Million fund support▼


A类3个:孵化经费20万元

B类3个:孵化经费10万元

Class A of 3: incubation fund 200,000RMB

Class B of 3 : incubation fund of 100,000 RMB


·获奖项目商业化机会▼

·Commercialization opportunities 

of award winning projects▼


为入选项目提供包括产品规划、供应链、整合包装、宣传推广及销售通路等。

Provide product planning, supply chain, integrated packaging, promotion and sales channels for selected projects.


·项目发展的资源支持▼

·Resource support for project development▼


入选项目可获得由德化陶瓷艺术驻地中心提供办公空间入驻,创新创业服务等。

The selected projects can be provided with office space, innovation and entrepreneurship services by Dehua Ceramic Art Resident Center.




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/ “i-China”计划组织机构 / 

/ “i-China”project organization /



主办单位 | 德化县陶瓷发展委员会办公室

Organizer| Ceramic Development Committee Office of Dehua County


协办单位 | 中共德化县委人才办、德化县工业信息化和商务局、德化人力资源和社会保障局、德化县文化体育和旅游局、共青团德化县委、德化县工商业联合会

Co organizers| talents Office of Dehua County Committee of the Communist Party of China, industrial informatization and Commerce Bureau of Dehua County, human resources and Social Security Bureau of Dehua County, culture, sports and Tourism Bureau of Dehua County, Dehua County Committee of the Communist Youth League, Dehua industry and Commerce Federation.


执行单位 | 福建陶瓷工业设计研究院、德化陶瓷产业创新发展研究院、台湾宏亚设计有限公司、中国白·哲选、台北泉州设计中心、6.18协同创新陶瓷产业分院(筹)

Execution Unit| Fujian Ceramic Industry Design Institute, Dehua Ceramic Industry Innovation and Development Institute, Taiwan Hongya Design Co. Ltd.,Blanc de Chine. Zhe Xuan, Taipei Quanzhou design center, 6.18 collaborative innovation Ceramic Industry Branch (Preparatory)





海峡两岸青年陶瓷创客

“i-China”招募计划

『报名开启』

百万孵化金等你来!

Cross strait young ceramic maker

"I-China" recruitment Project

Begins

Millions of funds waiting for you!


期待您的参与!

我们一同致力于

激发德化产业新活力

赋予德化白瓷创新与文化特色

Looking forward to your participation

Together, we are committed

Stimuiates new vitality of Dehua industry

Giving Dehua white porcelain 

innovation and cultural characteristics